{"id":2160,"date":"2015-07-14T14:50:10","date_gmt":"2015-07-14T12:50:10","guid":{"rendered":"https:\/\/www.bamfirenze.com\/home\/"},"modified":"2026-08-07T15:39:28","modified_gmt":"2026-08-07T13:39:28","slug":"home","status":"publish","type":"page","link":"https:\/\/www.bamfirenze.com\/en?page_id=2160","title":{"rendered":"Home"},"content":{"rendered":"<div id='full_slider_1'  class='avia-fullwidth-slider main_color avia-shadow   avia-builder-el-0  el_before_av_section  avia-builder-el-first   container_wrap fullsize'  >\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-789imm-6163d725d565ff34a75f5dc422734cc5\">\n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-789imm-6163d725d565ff34a75f5dc422734cc5__0 .avia-caption-title{\ncolor:#c9bc7d;\n}\n\n@media only screen and (min-width: 990px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-789imm-6163d725d565ff34a75f5dc422734cc5__0 .avia-caption-title{\nfont-size:55px;\n}\n#top 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#wrap_all .avia-slideshow .av-slideshow-caption.av-789imm-6163d725d565ff34a75f5dc422734cc5__3 .avia-caption-title{\nfont-size:30px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-789imm-6163d725d565ff34a75f5dc422734cc5__3 .avia-caption-content{\nfont-size:14px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-789imm-6163d725d565ff34a75f5dc422734cc5__3 .avia-caption-content p{\nfont-size:14px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-789imm-6163d725d565ff34a75f5dc422734cc5__3 .avia-caption-title{\nfont-size:24px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-789imm-6163d725d565ff34a75f5dc422734cc5__3 .avia-caption-content{\nfont-size:11px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-789imm-6163d725d565ff34a75f5dc422734cc5__3 .avia-caption-content p{\nfont-size:11px;\n}\n}\n<\/style>\n<div  class='avia-slideshow av-789imm-6163d725d565ff34a75f5dc422734cc5 avia-slideshow-no scaling av_slideshow_full avia-fade-slider av-slideshow-ui av-control-minimal av-nav-dots-visible av-hide-nav-arrows av-slideshow-autoplay av-loop-endless av-loop-manual-endless av-default-height-applied   avia-slideshow-1' data-slideshow-options=\"{&quot;animation&quot;:&quot;fade&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 48%;'><li  class='avia-slideshow-slide av-789imm-6163d725d565ff34a75f5dc422734cc5__0  slide-1 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-789imm-6163d725d565ff34a75f5dc422734cc5__0 caption_fullwidth caption_right'><div class=\"container caption_container\"><div class=\"slideshow_caption\"><div class=\"slideshow_inner_caption\"><div class=\"slideshow_align_caption\"><h1 class='avia-caption-title '  itemprop=\"name\" >Arcobaleno<\/h1><div class='avia-caption-content av_inherit_color'  itemprop=\"description\" ><p>Color as structure. A balance of lines that transforms the bicycle into a gesture.<\/p>\n<\/div><a href='https:\/\/www.bamfirenze.com\/?page_id=342'  class='avia-slideshow-button avia-button avia-color-light ' data-duration='800' data-easing='easeInOutQuad'>Discover the collections<\/a><\/div><\/div><\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-2172 avia-img-lazy-loading-not-2172\"  src=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/ponte-vecchio-02-ok-scaled-1.jpg\" width=\"2500\" height=\"1200\" title='' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/ponte-vecchio-02-ok-scaled-1.jpg 2500w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/ponte-vecchio-02-ok-scaled-1-300x144.jpg 300w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/ponte-vecchio-02-ok-scaled-1-1030x494.jpg 1030w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/ponte-vecchio-02-ok-scaled-1-768x369.jpg 768w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/ponte-vecchio-02-ok-scaled-1-1536x737.jpg 1536w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/ponte-vecchio-02-ok-scaled-1-2048x983.jpg 2048w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/ponte-vecchio-02-ok-scaled-1-1500x720.jpg 1500w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/ponte-vecchio-02-ok-scaled-1-705x338.jpg 705w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><div class='av-section-color-overlay' style='opacity: 0.3; background-color: #000000; '><\/div><\/div><\/li><li  class='avia-slideshow-slide av-789imm-6163d725d565ff34a75f5dc422734cc5__1  slide-2 slide-even'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-789imm-6163d725d565ff34a75f5dc422734cc5__1 caption_fullwidth caption_right'><div class=\"container caption_container\"><div class=\"slideshow_caption\"><div class=\"slideshow_inner_caption\"><div class=\"slideshow_align_caption\"><h1 class='avia-caption-title '  itemprop=\"name\" >Intreccio\/10<\/h1><div class='avia-caption-content av_inherit_color'  itemprop=\"description\" ><p>The discretion of true luxury. Small in size, immense in character.<\/p>\n<\/div><a href='https:\/\/www.bamfirenze.com\/?page_id=342'  class='avia-slideshow-button avia-button avia-color-light ' data-duration='800' data-easing='easeInOutQuad'>Discover the collections<\/a><\/div><\/div><\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-2165 avia-img-lazy-loading-not-2165\"  src=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/forte-1500x720px-01.png\" width=\"1711\" height=\"821\" title='' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/forte-1500x720px-01.png 1711w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/forte-1500x720px-01-300x144.png 300w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/forte-1500x720px-01-1030x494.png 1030w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/forte-1500x720px-01-768x369.png 768w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/forte-1500x720px-01-1536x737.png 1536w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/forte-1500x720px-01-1500x720.png 1500w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/forte-1500x720px-01-705x338.png 705w\" sizes=\"(max-width: 1711px) 100vw, 1711px\" \/><div class='av-section-color-overlay' style='opacity: 0.3; background-color: #000000; '><\/div><\/div><\/li><li  class='avia-slideshow-slide av-789imm-6163d725d565ff34a75f5dc422734cc5__2  slide-3 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-789imm-6163d725d565ff34a75f5dc422734cc5__2 caption_fullwidth caption_right'><div class=\"container caption_container\"><div class=\"slideshow_caption\"><div class=\"slideshow_inner_caption\"><div class=\"slideshow_align_caption\"><h1 class='avia-caption-title '  itemprop=\"name\" >Aurea<\/h1><div class='avia-caption-content av_inherit_color'  itemprop=\"description\" ><p>The strength of form. A design that does not follow the rules, it redefines them.<\/p>\n<\/div><a href='https:\/\/www.bamfirenze.com\/?page_id=342'  class='avia-slideshow-button avia-button avia-color-light ' data-duration='800' data-easing='easeInOutQuad'>Discover the collections<\/a><\/div><\/div><\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-2171 avia-img-lazy-loading-not-2171\"  src=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/piazzale-1500x720px-01-scaled-1.jpg\" width=\"2500\" height=\"1200\" title='' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/piazzale-1500x720px-01-scaled-1.jpg 2500w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/piazzale-1500x720px-01-scaled-1-300x144.jpg 300w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/piazzale-1500x720px-01-scaled-1-1030x494.jpg 1030w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/piazzale-1500x720px-01-scaled-1-768x369.jpg 768w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/piazzale-1500x720px-01-scaled-1-1536x737.jpg 1536w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/piazzale-1500x720px-01-scaled-1-2048x983.jpg 2048w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/piazzale-1500x720px-01-scaled-1-1500x720.jpg 1500w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/piazzale-1500x720px-01-scaled-1-705x338.jpg 705w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><div class='av-section-color-overlay' style='opacity: 0.3; background-color: #000000; '><\/div><\/div><\/li><li  class='avia-slideshow-slide av-789imm-6163d725d565ff34a75f5dc422734cc5__3  slide-4 slide-even'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-789imm-6163d725d565ff34a75f5dc422734cc5__3 caption_fullwidth caption_right'><div class=\"container caption_container\"><div class=\"slideshow_caption\"><div class=\"slideshow_inner_caption\"><div class=\"slideshow_align_caption\"><h1 class='avia-caption-title '  itemprop=\"name\" >Intreccio\/5<\/h1><div class='avia-caption-content av_inherit_color'  itemprop=\"description\" ><p>From Florence to Monte Carlo: the new code of urban elegance.<\/p>\n<\/div><a href='https:\/\/www.bamfirenze.com\/?page_id=342'  class='avia-slideshow-button avia-button avia-color-light ' data-duration='800' data-easing='easeInOutQuad'>Discover the collections<\/a><\/div><\/div><\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-2173 avia-img-lazy-loading-not-2173\"  src=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/Montecarlo-2500x1200px-1.jpg\" width=\"2500\" height=\"1200\" title='Montecarlo-2500x1200px' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/Montecarlo-2500x1200px-1.jpg 2500w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/Montecarlo-2500x1200px-1-300x144.jpg 300w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/Montecarlo-2500x1200px-1-1030x494.jpg 1030w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/Montecarlo-2500x1200px-1-768x369.jpg 768w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/Montecarlo-2500x1200px-1-1536x737.jpg 1536w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/Montecarlo-2500x1200px-1-2048x983.jpg 2048w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/Montecarlo-2500x1200px-1-1500x720.jpg 1500w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/Montecarlo-2500x1200px-1-705x338.jpg 705w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><div class='av-section-color-overlay' style='opacity: 0.3; background-color: #000000; '><\/div><\/div><\/li><\/ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide  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id=\"style-css-av-6nn7mu-996e3f9e471452a8b6a04d4cfc0ccb01\">\n.avia-section.av-6nn7mu-996e3f9e471452a8b6a04d4cfc0ccb01{\nbackground-color:#121518;\nbackground:linear-gradient( to bottom, #121518, #373f45 );\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-6nn7mu-996e3f9e471452a8b6a04d4cfc0ccb01 main_color avia-section-default avia-no-border-styling  avia-builder-el-1  el_after_av_slideshow_full  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2160'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6lqn9q-a4be9372a2f7b8371144520990d1cd79\">\n#top .av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79{\nmargin:0 0 0 0;\npadding-bottom:0;\n}\nbody .av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-special-heading-tag{\npadding:0 30px 30px 30px;\n}\n.av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 990px){ \n#top #wrap_all .av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-special-heading-tag{\nfont-size:42px;\n}\n.av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-subheading{\nfont-size:19px;\n}\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top #wrap_all .av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-special-heading-tag{\nfont-size:32px;\n}\n.av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-subheading{\nfont-size:14px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-special-heading-tag{\nfont-size:26px;\n}\n.av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-subheading{\nfont-size:13px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-special-heading-tag{\nfont-size:20px;\n}\n.av-special-heading.av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 .av-subheading{\nfont-size:12px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-6lqn9q-a4be9372a2f7b8371144520990d1cd79 av-special-heading-h1 blockquote modern-quote modern-centered  avia-builder-el-2  avia-builder-el-no-sibling '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >BAM\/bicycles\u00b7art\u00b7fashion\/ born in Florence where contemporary design meets tradition.<\/h1><div class='av-subheading av-subheading_below'><p>They are not simply means of transportation, but iconic objects of identity for moving through the city with style and awareness.<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_2'  class='avia-section av-mqtorhwq-5679d6dd297e8fded2e04646754b8bb7 main_color avia-section-default avia-no-border-styling  avia-builder-el-3  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2160'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7hzam-327947da898c6835f9d6770b28276f94\">\n.flex_column.av-7hzam-327947da898c6835f9d6770b28276f94{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-7hzam-327947da898c6835f9d6770b28276f94 av_one_third  avia-builder-el-4  el_before_av_one_third  avia-builder-el-first  first flex_column_div av-animated-generic bottom-to-top av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1vadem-cd9dcbd70f105fea7c655e54caff1b86\">\n.avia-image-container.av-1vadem-cd9dcbd70f105fea7c655e54caff1b86 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-1vadem-cd9dcbd70f105fea7c655e54caff1b86 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-1vadem-cd9dcbd70f105fea7c655e54caff1b86 av-styling-no-styling av-hover-grow av-img-linked avia-align-center  avia-builder-el-5  el_before_av_heading  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><a href=\"https:\/\/www.bamfirenze.com\/en\/philosophy\/\" class='avia_image '  ><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2167 avia-img-lazy-loading-not-2167 avia_image ' src=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/home_filosofia-845x684.jpg\" alt='' title=''  height=\"684\" width=\"845\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/home_filosofia-845x684.jpg 845w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/home_filosofia-495x400.jpg 495w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><\/a><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1qxpqu-2d7beb0ca07f5071703846f59c3380e1\">\n#top .av-special-heading.av-1qxpqu-2d7beb0ca07f5071703846f59c3380e1{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-1qxpqu-2d7beb0ca07f5071703846f59c3380e1 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-1qxpqu-2d7beb0ca07f5071703846f59c3380e1 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-1qxpqu-2d7beb0ca07f5071703846f59c3380e1 av-special-heading-h2 blockquote modern-quote  avia-builder-el-6  el_after_av_image  el_before_av_textblock '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Philosophy<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-1l9ay6-9992fed2a04abe40e81e5dc84feff530 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Born in Florence among art, craftsmanship and vision, BAM bicycles blend design, passion and contemporary culture. A unique encounter in the heart of Tuscan tradition to give shape to an entirely new idea of mobility. <\/p>\n<p><a href=\"https:\/\/www.bamfirenze.com\/en\/philosophy-2\/\">learn more&#8230;<\/a><\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1dwvnq-5f124b61b13fcc95452dc92982cdc526\">\n.flex_column.av-1dwvnq-5f124b61b13fcc95452dc92982cdc526{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1dwvnq-5f124b61b13fcc95452dc92982cdc526 av_one_third  avia-builder-el-8  el_after_av_one_third  el_before_av_one_third  flex_column_div av-animated-generic bottom-to-top av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-17089q-a450de7b8cbb97eb90d168f56d2dd324\">\n.avia-image-container.av-17089q-a450de7b8cbb97eb90d168f56d2dd324 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-17089q-a450de7b8cbb97eb90d168f56d2dd324 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-17089q-a450de7b8cbb97eb90d168f56d2dd324 av-styling-no-styling av-hover-grow av-img-linked avia-align-center  avia-builder-el-9  el_before_av_heading  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><a href=\"https:\/\/www.bamfirenze.com\/en\/about-us\/\" class='avia_image '  ><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2168 avia-img-lazy-loading-not-2168 avia_image ' src=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/home_chi-siamo-03-845x684.jpg\" alt='' title=''  height=\"684\" width=\"845\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/home_chi-siamo-03-845x684.jpg 845w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/06\/home_chi-siamo-03-495x400.jpg 495w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><\/a><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-10gb7q-8affc8c530fda2627ab2762ff1f42b0c\">\n#top .av-special-heading.av-10gb7q-8affc8c530fda2627ab2762ff1f42b0c{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-10gb7q-8affc8c530fda2627ab2762ff1f42b0c .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-10gb7q-8affc8c530fda2627ab2762ff1f42b0c .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-10gb7q-8affc8c530fda2627ab2762ff1f42b0c av-special-heading-h2 blockquote modern-quote  avia-builder-el-10  el_after_av_image  el_before_av_textblock '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >About Us<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-udjfy-f7e7a2ef033f61e3086a0f30836ed893 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>BAM brings together entrepreneurs guided by the same ambition: to create something authentic and distinctive. From this encounter comes a clear vision, capable of merging experience and creativity to bring a unique project to life. <\/p>\n<p><a href=\"https:\/\/www.bamfirenze.com\/en\/about-us\/\">learn more&#8230;<\/a><\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-sw326-a8a3cf3d6ab8b899278fcb970b351494\">\n.flex_column.av-sw326-a8a3cf3d6ab8b899278fcb970b351494{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-sw326-a8a3cf3d6ab8b899278fcb970b351494 av_one_third  avia-builder-el-12  el_after_av_one_third  avia-builder-el-last  flex_column_div av-animated-generic bottom-to-top av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1yzpq-b7ee9fbe0db64eaa48161aa619c62849\">\n.avia-image-container.av-1yzpq-b7ee9fbe0db64eaa48161aa619c62849 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-1yzpq-b7ee9fbe0db64eaa48161aa619c62849 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-1yzpq-b7ee9fbe0db64eaa48161aa619c62849 av-styling-no-styling av-hover-grow av-img-linked avia-align-center  avia-builder-el-13  el_before_av_heading  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><a href=\"https:\/\/www.bamfirenze.com\/en\/atelier\/\" class='avia_image '  ><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2170 avia-img-lazy-loading-not-2170 avia_image ' src=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/forte-800x533px-845x684.jpg\" alt='' title=''  height=\"684\" width=\"845\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/forte-800x533px-845x684.jpg 845w, https:\/\/www.bamfirenze.com\/wp-content\/uploads\/2026\/07\/forte-800x533px-495x400.jpg 495w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><\/a><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-huhse-e3e2fc71392167e1f2a3e51fdec69a7f\">\n#top .av-special-heading.av-huhse-e3e2fc71392167e1f2a3e51fdec69a7f{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-huhse-e3e2fc71392167e1f2a3e51fdec69a7f .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-huhse-e3e2fc71392167e1f2a3e51fdec69a7f .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-huhse-e3e2fc71392167e1f2a3e51fdec69a7f av-special-heading-h2 blockquote modern-quote  avia-builder-el-14  el_after_av_image  el_before_av_textblock  av-linked-heading'><h2 class='av-special-heading-tag '  itemprop=\"headline\"  ><a class=\"av-heading-link\" href=\"https:\/\/www.bamfirenze.com\/?page_id=342\" >Atelier<\/a><\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-yj7q-fe1103405f88e5aacc0ae3059364b1e3 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Discover the new BAM models: unique bicycles born from Florentine craftsmanship and high-fashion details. An encounter between tradition and contemporary design, created for those who want to stand out with authenticity. <\/p>\n<p><a href=\"https:\/\/www.bamfirenze.com\/en\/atelier\/\">discover the collections&#8230;<\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mrp1lvbe-fb7e9cab0eb568d61814210bad4e09af\">\n.avia-section.av-mrp1lvbe-fb7e9cab0eb568d61814210bad4e09af{\nbackground-color:#c9bc7d;\nbackground:linear-gradient( to top, #c9bc7d, #ad9b4d );\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-mrp1lvbe-fb7e9cab0eb568d61814210bad4e09af main_color avia-section-small avia-no-border-styling  avia-builder-el-16  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2160'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-n54fy-3f5007fa0beee027f04d46cdd603aeaf av_one_third  avia-builder-el-17  el_before_av_one_third  avia-builder-el-first  first flex_column_div  '     ><\/div><div  class='flex_column av-e6of2-cac52aab9c847bc3bc297fbb62e9c1f1 av_one_third  avia-builder-el-18  el_after_av_one_third  el_before_av_one_third  flex_column_div  '     ><\/div><div  class='flex_column av-aq65y-69f8a8f78e711a282c8702e5173fe9c3 av_one_third  avia-builder-el-20  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2160","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.bamfirenze.com\/en\/index.php?rest_route=\/wp\/v2\/pages\/2160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bamfirenze.com\/en\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.bamfirenze.com\/en\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.bamfirenze.com\/en\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bamfirenze.com\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2160"}],"version-history":[{"count":28,"href":"https:\/\/www.bamfirenze.com\/en\/index.php?rest_route=\/wp\/v2\/pages\/2160\/revisions"}],"predecessor-version":[{"id":2498,"href":"https:\/\/www.bamfirenze.com\/en\/index.php?rest_route=\/wp\/v2\/pages\/2160\/revisions\/2498"}],"wp:attachment":[{"href":"https:\/\/www.bamfirenze.com\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}